Frylite article in the RAI magazine

Ireland’s leading vegetable oil supplier and waste cooking oil collector. Through our nationwide network of five depots, located throughout Ireland we service the needs of thousands of caterers and food companies on a daily basis. What separates Frylite from other players in our industry are our service levels which are frequently imitated but rarely matched.

Top quality product

  • We specialise in one core offering – top quality oils in a convenient, easy to use format (buckets or bulk)
  • Our oils are the freshest available on the market.
  • We buy direct from leading refineries in Europe, cutting out the middle man allows us to offer you more competitive prices.
  • We are the market leader in Ireland by doing one thing and doing it exceptionally well. So far we have 60% share of the market and thousands of customers nationwide.
  • We only sell the healthiest oils – we do not have and have never sold hydrogenated oils.

To learn more click here

Top quality service

  • Providing consistent high levels of customer satisfaction. Our seven thousand regular and satisfied customers are perhaps the strongest indicator of our high levels of customer service.
  • Being active practioners of best practice – our customers demand only the very best.
  • Setting new standards for the industry
  • Demonstrating a strong commitment to quality – independent accreditation from the BRC, Hygiene Ireland and HACCP.
  • Offering full traceability – to ensure that we offer our clients and their end users full traceability, all oils are batch tested in our in house lab before they are released on to the market.
  • Helping you meet your health and safety responsibilities.

To learn more click here

Our growth over the past number of years has been exceptional, and to find out more about how we do business, why we’re Ireland’s number one vegetable oil supplier and collector and what you can expect of us as a new customer simply spend some time visiting our new site.

In order to increase the search engine performace of the new site the home page must contain more keywords related to the products and services offered by Frylite.

The most common UK keywords related to Frylite are shown below, the most popular are at the top:

I am going to add a lot more content to the home page, basically I am going to summarise each section of the website and try to use as many of the top key words as possible, while maintaining the readability and effectiveness of the content.